Awin and ShareASale Accomplice with Ecosia to Promote Reforestation

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The Awin Group has partnered with Ecosia, the world’s largest not-for-profit search engine that vegetation and protects timber. 

Funded by Awin, Ecosia will plant a tree for each sale made with an Awin and ShareASale advertiser through Ecosia’s newly-launched freetree browser extension, with a purpose to plant 100,000 timber. The strategic partnership permits each the Awin Group and Ecosia to to boost consciousness of environmental points, promote extra sustainable model and client practices, whereas serving to Ecosia scale its partnerships with Awin advertisers within the US, UK, Germany and France markets.

Powered by Ecosia, freetree is a browser extension that alerts customers when retailers will be activated to plant timber without cost whereas they store. Like a cashback mannequin, Ecosia is paid a small fee by the store for the referral for every buy, with 100% of its income used to plant timber.

Serving over half a billion search requests for 20 million customers worldwide, advertisers can profit from Ecosia’s vast attain to assist sustainably-minded customers. With 61% of shoppers at the moment selecting to buy in additional environmentally-friendly, sustainably and moral methods in line with an Accenture examine, this inexperienced incentive is probably going to enhance conversions and improve gross sales.

Partnered advertisers ought to align with Ecosia’s sustainability requirements and might be reviewed in an ongoing course of primarily based on consumer suggestions.

“Moral ecommerce has been a key focus for the Awin Group for years and this partnership with Ecosia solely additional demonstrates our group’s dedication to investing in creating a greater atmosphere and a greater world,” stated Virpy Richter, Chief Monetary Officer at Awin. “Shoppers will at all times proceed to buy. As a world enterprise, it’s our accountability to prepared the ground and execute applications that assist our guarantees to be an moral associate and to advertise extra sustainable consumerism and operations as a complete.”

Christian Kroll, founder and CEO of Ecosia, shared, ”With our browser extension freetree, we’re enabling folks to plant timber at no additional price as they buy one thing on-line, whether or not it’s reserving a summer season vacation or shopping for a ticket for a competition. Our partnership with Awin and ShareASale offers us invaluable entry to world on-line companies and may seamlessly slot into the checkout strategy of their neighborhood. Customers can now plant timber when they’re on different web sites, not simply looking for them. 100% of the income from freetree will go in the direction of planting timber with Ecosia, which might be an enormous achieve for the planet.”

The Awin Group shared its dedication to moral ecommerce within the Awin Report 2022: Energy 100, launched in March, and is proud to champion efforts each internally and with model companions by way of this collaboration.

Advertisers occupied with partnering with Ecosia’s freetree extension ought to contact us right here.

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