Is It the Proper Electronic mail Supplier for You?


Are you on the lookout for an in-depth AWeber evaluation to see if this electronic mail service supplier is best for you?

Electronic mail service suppliers (ESPs) are an important piece of your advertising toolbox. They’ve a bundle of instruments to construct, develop, and join you together with your electronic mail listing. ESPs provide help to design eye-catching emails, automate on a regular basis advertising duties, and create electronic mail workflows.

They’re how you’ll keep in contact together with your leads and prospects after a profitable conversion out of your web site.

Normally, that’s accomplished by creating electronic mail optin campaigns that encourage individuals to join your advertising listing.

General, while you select the proper ESP, it could possibly undoubtedly make electronic mail advertising simpler.

On this put up, we’ll be doing an in-depth evaluation of a well-liked electronic mail service supplier: AWeber.

There are 5 particular areas that we’ll check out on this evaluation:

Be at liberty to make use of the desk of contents above to leap round to the matters you’d like extra info on.

So, let’s dive proper in to seek out out if AWeber is the precise ESP for you and your online business.

AWeber Evaluate: What Makes It Superb for You

AWeber is a well-liked ESP that prides itself on doing 90% of the work whereas leaving the final 10% for you.

And that 10% that they go away is the enjoyable stuff.

Designing, personalizing, and making your emails sound and look uniquely you.

AWeber homepage
Whereas AWeber affords different instruments like touchdown pages, push notifications, and different issues, we’ll be focusing solely on the e-mail options.

First, let’s discover how straightforward the platform is to make use of.

1. Ease of Use

Once we’re speaking about utilizing any ESP, we’d like to verify it’s straightforward to do 2 most important issues:

  • Setup the service
  • Design a brand new electronic mail marketing campaign

a) Setup: Ease of Use

Organising AWeber may be very straightforward and intuitive. Since it’s a browser-based platform, you don’t have to fret about putting in software program or something overly technical right here.

Your account is immediately created after giving AWeber your title and electronic mail deal with.

Aweber review Success Screen

When you validate your electronic mail deal with, you’ll be taken by way of a set of inquiries to personalize your dashboard and AWeber expertise.


AWeber Questions Page 1

After all, a few of these questions are fundamentals simply to study who you’re and assist hyperlink your web site to your Aweber account.

AWeber Questions Page 2

And, in fact, you’ll be able to anticipate the questions that can provide help to adjust to anti-spam legal guidelines.

AWeber Questions Page 3

The AWeber setup wizard additionally will ask you about your current electronic mail listing. If you’re ranging from scratch, that’s completely nice. In the meantime, in case you are migrating a listing from one other ESP, AWeber will provide help to import your present listing.

This may be accomplished by typing or coping your subscribers or importing your listing in one in every of these codecs:

  • .xls
  • .xlsx
  • .tsv
  • .csv
  • .txt

AWeber Questions Page 4

Subsequent, you’ll be requested about another advertising instruments you’re utilizing. This fashion, AWeber can recommend and provide help to combine these for a seamless advertising expertise.

AWeber Integrations

Lastly, you’ll be taken to your dashboard. Relying in your solutions, AWeber will recommend a couple of steps to get began.

As an example, in case you are importing subscribers, you’ll be capable to begin that course of proper from the dashboard dwelling web page.

Signing up for AWeber took lower than 5 minutes from begin to end.

b) Marketing campaign Design: Ease of Use

When working with an electronic mail supplier, you’ll be spending the majority of your time creating your campaigns. So, we have to ensure that the builder is straightforward to make use of for anybody in your staff.

That is one space the place AWeber really excels.

Most individuals are very snug and accustomed to drag and drop visible builders. So, in fact, AWeber affords one.

Although, it additionally affords choices to create plain textual content messages or use an HTML editor.

However 1 distinctive characteristic is the Good Designer. This software customizes an electronic mail template primarily based in your current web site.

AWeber Email Dashboard

Having totally different choices ensures that they’ll use the e-mail builder regardless of which model you or your staff favor.

Since most individuals favor the drag and drop builder, we’ll be that extra in-depth.

Including or enhancing components with AWeber’s builder is easy.

Check out how easy it’s to embed a YouTube video in your electronic mail:

AWeber Review add video to template

Sadly, although, that electronic mail remains to be trying slightly bland. And you’re operating low on time.

Don’t fear. AWeber additionally has a wide array of templates that can assist you fast-track your electronic mail design.

Should you really need the crimson carpet expertise, AWeber also can create templates for you in seconds. Simply enter your web site deal with within the wizard and let it work some magic. Check out these templates it created primarily based on the OptinMonster homepage.

AWeber Template Creator

Then, you’ll be able to simply change up the content material and textual content again within the drag and drop builder.

For us, this characteristic is a game-changer. Most companies spend a lot time curating their model picture and making their web site shine. Immediately carry that over to your electronic mail with AWeber.

Now, we’ll check out Aweber’s flexibility.

2. Flexibility

Flexibility is essential when on the lookout for a brand new electronic mail supplier. You’ll need to discover a platform that excels at 2 most important issues:

  • Develop with your online business
  • Work together with your current advertising suite

AWeber checks each of these bins with ease.

First, let’s discover simply the way it can develop with your online business.

Beginning out, your funds for electronic mail advertising will not be that top. And that’s OK. AWeber acknowledges that and offers you a free plan to get you began whereas rising your listing.

Now, we’ll go over this in additional element within the pricing part, however you solely pay for the precise quantity of individuals in your listing.

After all, some options are locked right here, however there’s greater than sufficient there to get a unbelievable begin!

Let’s flip to integrations. In layman’s phrases, it’s how AWeber and different platforms work collectively.

Some instruments, like Canva, are built-in instantly into the AWeber designer. In case you have an AWeber account, you’ll be able to design and add photos from Canva with out ever leaving your AWeber account.

AWeber additionally integrates with an enormous listing of different packages from content material managers, survey creators, productiveness instruments, and eCommerce platforms.

These integrations can assist you benefit from your electronic mail campaigns by driving extra results in your AWeber lists.

Subsequent, we’ll discuss slightly about how AWeber may give you extra time again in your day by way of automation.

3. Automation

How usually have you ever gotten a lead solely to have them fall by way of the cracks, by no means to be heard from once more?

Did you ever overlook to observe up with a buyer after a purchase order, solely to seek out out that they wanted assist and didn’t know easy methods to discover it? Then, they left a poor evaluation.

Ouch! For any small enterprise, we are able to’t afford for that to occur.

With AWeber’s automation guidelines, you’ll be able to keep in fixed contact with each present and potential prospects. Verify in with them on their purchases, search suggestions, announce gross sales, and push them farther down the client funnel.

Now, you will want to improve to a Professional plan to make use of some AWeber automation skills. Nonetheless, in case you are constructing campaigns, that is open at no cost customers.

AWeber affords 3 varieties of automation: open-based, click-based, and list-based:

  • Open-based: triggers anytime a subscriber opens a selected electronic mail message.
  • Click on-based: prompts when somebody clicks a hyperlink within the electronic mail message.
  • Listing-based: handle a number of lists primarily based on somebody subscribing/unsubscribing from a unique listing

Similar to the e-mail designer, the automation builder is drag and drop, so it received’t be arduous to get began.

AWeber campaign editor

AWeber additionally has pre-built campaigns designed to do something from producing buzz for gross sales, operating a free mini-course, recovering deserted carts, welcoming new subscribers, and way more.

However wait. Let’s take a step again. How will you get emails in your listing within the first place? How about we discuss lead technology?

4. Lead Era

Regardless of how good your ESP is, it doesn’t matter until you may have names and emails in your advertising lists.

Like different ESPs we’ve reviewed, AWeber does have some lead technology instruments. Primarily a type and touchdown web page builder.

Although, these are simply additional instruments. The primary draw of AWeber is its electronic mail service instruments. So, it’s not the easiest way to draw and generate essentially the most certified leads.

Generate Extra Leads With OptinMonster

If you wish to immediately develop your electronic mail listing, then you definately want OptinMonster:

OptinMonster home page

OptinMonster is palms down the world’s strongest lead technology software.

Watch your subscriber numbers soar with a mix of eye-catching designs and highly effective focusing on guidelines.

With OptinMonster, you don’t even have to know coding or design to create high-converting lead technology campaigns. That’s as a result of OptinMonster comes with over 60 lovely pre-made templates.

OptinMonster campaign templates

Plus, with OptinMoster’s drag and drop visible builder, you’ll be able to simply change your lead technology popup with only a few clicks.

add new feature to email optin for wordpress

However it’s possible you’ll be questioning why you want a separate software for lead technology.

That’s as a result of OptinMonster has industry-leading focusing on guidelines that end in much more individuals signing up on your electronic mail lists.

Upsell for Cookie Retargeting

Not solely does OptinMonster allow you to personalize the place you present every marketing campaign, however you’ll be able to goal particular individuals and actions with guidelines like:

  • Exit-Intent® Expertise: Set off your marketing campaign to seem when guests actively go away your web site.
  • OnSite Retargeting®: Reveals new campaigns to returning guests.
  • Geolocation: Personalize campaigns primarily based on the customer’s bodily location.

Lastly, OptinMonster and AWeber seamlessly combine so you’ll be able to feed your leads proper into your lists.

However how do we all know that it’s the wisest resolution to make use of separate instruments for lead technology and emails? As a result of we see the outcomes each day.

Actually, utilizing OptinMonster is how Social Media Examiner provides 1,000 new leads a day.

You can also expertise these spectacular outcomes by clicking beneath and beginning your 100% risk-free OptinMonster account immediately:

Get Began With OptinMonster Right this moment!

BONUS: Finished-For-You Marketing campaign Setup ($297 worth) Our conversion consultants will design 1 free marketing campaign so that you can get most outcomes – completely FREE! Click on right here to get began →

5. Pricing

There are 2 plans for AWeber: Free and Professional. In case you have a small electronic mail listing (beneath 500 contacts) and want solely the essential electronic mail features, then this plan is ideal. Nonetheless, one factor to recollect is that the AWeber branding will present up on the Free plan.

The Professional AWeber tier unlocks limitless electronic mail lists and all the premium features. You’ll solely pay for blocks of subscribers, which makes it straightforward to scale it to your online business wants.

For as much as 500 subscribers, you’ll pay $16.15 monthly. The value will improve primarily based on the quantity of individuals in your electronic mail listing:

  • 501-2,500: $26.15/ month
  • 2,501-5,000: $46.15/month
  • 5,001-10,000: $66.15/month
  • 10,001-25,000: $146.15/month

Once more, you’re solely paying for the variety of individuals in your listing. You instantly unlock all the paid options of AWeber the second you improve from the Free plan. With another platforms, it’s important to pay much more to unlock sure options.

That’s one cause that we positively respect AWeber. The pricing plan is easy to grasp and received’t maintain you captive in paying for greater than you want. However, on the identical web page, it additionally received’t make key options out of attain of these of us that will not have the room of their funds for ultra-premium package deal costs.

Verdict: Is AWeber It the Proper ESP for You?

AWeber is a superb alternative in case you are a small enterprise needing an economical electronic mail service supplier that can develop proper together with you.

Additionally, with AWeber’s ease of use and adaptability, it’s a software with a really flat studying curve, so you will get going with no points.

Aweber is stable, dependable, and has just about all it’s worthwhile to have a high-functioning electronic mail advertising program.

However if you would like the very best outcomes and feed essentially the most high-interest leads into your leads, don’t overlook so as to add OptinMonster to your toolbox.

That’s it for our AWeber evaluation. We hope that this helped you resolve if AWeber is the proper ESP for you and that you simply discovered this useful.

Should you did, then you definately’ll positively need to try the next sources:

These articles may have much more worthwhile info to assist your electronic mail advertising efforts attain the subsequent degree by driving extra leads and gross sales.

Need much more conversions? Get began with OptinMonster immediately!

Revealed by Deana Weinheimer

Deana Weinheimer is a author with deep expertise in advertising and WordPress with a spotlight and keenness in educating her readers. In her free time, she enjoys writing for a minor league hockey information web site, touring together with her husband, enjoying together with her canine and gerbils, or paddle boarding the numerous waterways of Ohio.


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