Methods to Write and Ship SMS Overview Requests + Templates


Need to write and ship SMS assessment requests that stand out and get extra on-line evaluations for your online business? This information is filled with textual content message templates prepared so that you can use ASAP to get your assessment hyperlink in entrance of shoppers, aid you generate extra on-line evaluations and enhance your total star-rating throughout assessment websites. 

What are assessment requests?

Because the identify suggests, assessment requests are messages that small companies and types can ship through the next channels to encourage prospects to assessment their buyer expertise:

  • Textual content messages/SMS messages
  • E-mail
  • Reside chat
  • Push notifications (when you’ve got an app)

Your organization might need to use assessment requests to ask prospects to share their on-line evaluations about your online business through:

  • Google evaluations that seem on Google Maps and Google Search
  • Social media websites akin to Fb
  • Overview websites like Yelp and Tripadvisor

In abstract: Overview requests are quick messages that ask prospects to share their suggestions through assessment websites. For the shopper’s comfort, these messages embrace a direct assessment hyperlink to your organization’s profile on assessment websites akin to Fb and Google Enterprise Profile.

How do you ask for assessment requests through SMS?

SMS advertising and marketing boasts open charges which are second to none with regards to different common advertising and marketing channels. In actual fact, textual content messages generate a powerful 98% open charge in comparison with simply 20% for electronic mail advertising and marketing. That’s why SMS is a perfect channel for driving robust response charges and conversion charges for assessment requests. 

To ship a assessment request through SMS as a part of your broader digital advertising and marketing methods, you’ll need:

  • Your prospects’ cell phone numbers
  • SMS templates that embrace your assessment request
  • An SMS advertising and marketing software that may aid you ship assessment requests in bulk (if desired)
  • Your prospects’ opting in to obtain SMS messages

How can I automate the method of sending a assessment request through SMS?

Manually following as much as ask for buyer suggestions may help you generate extra buyer evaluations than should you didn’t ask in any respect. However, it might additionally take time — a treasured useful resource that could be briefly provide. 

That’s the place Broadly’s automated instruments for sending a assessment request through SMS may help. Broadly’s prospects use our platform to mechanically ship follow-up textual content messages to their prospects that:

  • Ask for suggestions in regards to the buyer expertise
  • Ask prospects if they might think about writing on-line evaluations or product evaluations
  • Embrace a direct assessment hyperlink to any desired assessment websites, akin to Google or Fb

How do I textual content a Google assessment request?

You probably have a Google Enterprise Profile (previously generally known as Google My Enterprise), you’ll be able to create a Google assessment hyperlink that immediately takes prospects to your online business itemizing on Google. Then you’ll be able to direct them on the right way to submit the Google assessment in your firm.

After you have created a Google assessment hyperlink, you’ll be able to simply ship it through textual content message, electronic mail or another messaging channel to get Google evaluations in your small enterprise.

Once more, Broadly gives automated instruments for sending a assessment request through SMS after any given transaction.

How ought to I write SMS assessment requests?

Right here’s our greatest recommendation for writing SMS assessment requests that generate robust open charges and response charges.

Do’s and don’ts: suggestions for asking prospects for a assessment through SMS

  • Do: Embrace your buyer’s first identify within the textual content message. Personalised advertising and marketing and reaching out to prospects by their first identify has been proven to extend engagement, buyer satisfaction, loyalty and buy behaviors. 
  • Do: Preserve it quick. Intention for 160 characters or much less. In any other case, your assessment request could also be damaged into a number of textual content messages. 
  • Don’t: Ask for a 5-star assessment. Nobody needs to be pressured into submitting constructive evaluations. As an alternative, remember to ask prospects for his or her trustworthy suggestions and particulars about their buyer expertise. 
  • Don’t: Neglect to incorporate the assessment hyperlink to your Google Opinions, Fb web page or different assessment websites. This may assist prospects simply discover the appropriate spot to submit their on-line evaluations. 

When is the most effective time to ship a assessment request to prospects?

Should you’re seeking to enhance your variety of constructive evaluations and garner extra four- and five-star evaluations, ship your assessment requests instantly following the shopper transaction. It’s best to catch them whereas their buyer expertise is prime of thoughts.

SMS templates for requesting buyer evaluations + examples

Use these textual content message templates to ship robust open charges and conversion charges.

#1: SMS template for assessment request for Google evaluations

Right here’s an SMS template to get extra Google evaluations. 

Hello [customer’s name], Would you think about writing a Google assessment [add Business Profile URL] to share your expertise with us and potential prospects? Thanks!

#2: SMS template for assessment request for Fb evaluations

Right here’s an SMS template to get extra Fb evaluations. 

Hello [customer’s name], Would you think about writing a Fb assessment [add Facebook page URL] to share your expertise with us and potential prospects? Thanks!

#3: SMS template for assessment request for Yelp evaluations

It’s important to understand that Yelp’s assessment coverage particularly says, “​​Companies ought to by no means ask prospects to put in writing evaluations.” Whereas small companies shouldn’t ask for evaluations outright, you’ll be able to embrace a hyperlink to your organization’s Yelp profile in an SMS message despatched after a transaction, as demonstrated on this SMS template.

Hello [customer’s name], Thanks for your online business. How was your expertise? We worth your suggestions. Thanks! [BUSINESS NAME] [PHONE NUMBER] [YELP PROFILE URL]

For extra on this matter, take a look at our electronic mail assessment request templates for Google evaluations, Fb and Yelp.

Broadly has the instruments you should utilize to ship textual content assessment requests

Broadly works with native firms to assist enterprise house owners strengthen their digital advertising and marketing methods and develop their conversions. 

We provide a variety of popularity administration and assessment request marketing campaign instruments. Sending out assessment requests is a breeze with our on-line popularity administration and assessment administration options

Ebook a demo to see how we are able to assist your small enterprise via best-in-class SMS requests and standout textual content message advertising and marketing.


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